“Now That’s New Jersey”: Our New State Tourism Slogan


What do you think about that?  I’m not sure how I feel about “Now That’s New Jersey” being the new state slogan to promote tourism.  I feel like it can be made negative way too easily and New Jersey gets enough undeserved criticism.  Tourism is a critical component of the state’s annual revenue generators and employment sector. Tourism affects everyone, like it or not.

Want to learn more about what the leaders of New Jersey have planned for 2011 and beyond?  New Jersey’s newly appointed Director of Tourism, Grace Hanlon, will be on hand Friday April 15, 2011 to speak at the Monmouth Ocean Development Council’s April General Membership Luncheon.  She will share the results of the industry’s survey on the trends and impact of the tourism market in Monmouth and Ocean Counties, and detail the state’s plan for a new marketing campaign for 2011.

Tourism is a driving force in New Jersey’s economy that directly, or indirectly, affects nearly all businesses. If you were unable to attend the Governor’s Conference on Tourism a few weeks ago in Atlantic City, this luncheon is an excellent opportunity to find out what you missed. There is a Q&A session planned and Grace brings a lot of energy and promise to this new position for her.

The luncheon will take place at The Breakers in Spring Lake from 11:30am to 1:30pm. Co-sponsored by the Jersey Shore Convention and Visitors Bureau and the Long Beach Island Destination marketing Organization and presented by MODC’s Culture and Tourism Committee of which I am a member.  The cost of the luncheon is $39.00 for members and $54.00 for non-members.  For more information on this event and to register, click here.

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